Input to be discussed Borussia Dortmund has a growing e.g. sponsors Brands/ Fans commercial business network Merchandising Sponsoring and advertising LOYAL FANBASE IS CONSTANLY CONNECTED Strong emotional 952 64k 150k Up to 10 year connection between Fan Fan club Club long partnerships BVB’s brand and clubs members members with current fanbase provides a sponsors highly captive audience for sponsors Offering a wide range of benefits for our business partners 1.2m 350k Hospitality Media and content Partnership activation Stadium visibility monthly monthly creation web users app users